The Greatest Presentation of All Time?

On May 28, 2011, in storytelling, writing, by Steve Kayser

All great presentations have one thing in common. Do you know what it is? Here are 10 exceptional examples down through the ages. Can you see it? And what about the greatest presentation of all time? It had no PowerPoint. No video. But it had that one thing.

The Seven “New Rules” of Business Presentations I Wish I’d Been Taught in Kindergarten

On April 9, 2011, in Featured, storytelling, thought leadership, writing, by Steve Kayser

Having seen hundreds of business presentations and given a stinky few myself, there are a few things I wish someone would have taught me in kindergarten. Seven things or “New Rules” of business presentations to be precise. I pass these on to anyone new to the dreaded gauntlet of the business presentation or any grizzled veterans who want to walk on the wild side and shake things up. Avoid lying-flying “Stink-o-potamus” presentation status. Use the principle of “Creative Limitation.”

Ten Tips for Being “Good in a Room” in the Complex Sale

On December 19, 2010, in Feature Interviews, PR, Steve Kayser, storytelling, writing, by Steve Kayser

What is the one trait that’s an absolute “must have” to win the complex sale in today’s competitive sales environment? The skill is critical to your success – in business or life. You must be … “Good in a Room.” What does that mean? Stephanie Palmer, author of the book of the same name, “Good in a Room,” puts it in perspective.

A PR & Marketing Nightmare: 110 Slides to Present in Five Minutes – What to Do?

On September 23, 2009, in Steve Kayser, storytelling, writing, by Steve Kayser

It’s an important presentation. You have 110 slides – but only five minutes. What to do? Scream? Give up the ghost? Or go for it? If you want to go for it … read on.

Twitter … Eschatological Sign of Writing Times?

On August 10, 2009, in Steve Kayser, writing, by Steve Kayser

Twitter – a simple micro-blogging service.

Nothing more.

Nothing less.

Ha! That’s what THEY want you to think. But professional purveyors of corporate gobbledygook know, yes they know, Twitter is a tool straight …

Sales 2.Oh-No Presentations – A State of the Business Presentation Cartoon-torial

On May 8, 2009, in Featured, honesty, humor, Steve Kayser, by Steve Kayser

There aren’t many things I rather do than sit through a business presentation. Except for maybe being boiled in oil. Or, being buried alive. Or straddling and sliding down a 200-ft razor blade into a pool of rubbing alcohol. Here’s an Animotorized Cartoon-torial of the State of the Standard Corporate Business Presentation (AKA a Gluteus-Maximus Sales 2.-Oh-No Vomitus Eruptus).

The End of Marketing and PR?

It’s not PR.

It’s not Marketing.

It’s the evolution of business communications.

It’s a revolution in business communications. And it’s …

Animotorized World Movie Premier of The World Wide Rave vs. The World Wide Knave

On January 1, 2009, in honesty, humor, Steve Kayser, by Steve Kayser

You saw it here first. Social Media’s version of Ali vs. Frazier. Jordan vs. Bugs Bunny. Luci vs. Dezi and Curly vs. Moe.

It’s the Thought Leader of the World Wide Rave vs. The Thoughtless Leader – AKA the World Wide Knave.

SPOILER. The Knave Rules!

SHOWTIME: The Animotorized Premiere of the movie trailer for the World Wide Rave vs.. The World Wide Knave.

Eight Ways to Use Animoto Video in Business Presentations

On December 6, 2008, in Steve Kayser, storytelling, Uncategorized, writing, by Steve Kayser

How to get adventurous when giving business presentations? To help banish the “boring” from presentations? I use Animoto. It’s a web application that allows you to automatically generate professionally produced videos using pictures and music. Think movie trailer. The creative ways to use Animoto are limited only by your mind. Below are eight real-world examples of some different ways you can use Animoto to communicate with your customers, prospects, friends, or anyone else.

How to Use a Corporate Gobbledygook Sales Brochure

On December 2, 2008, in Uncategorized, by Steve Kayser

From personal experience and conversations with many experts in the business-to-business field, there is reasonable agreement that most corporate sales, marketing and PR lingo suffers from …

The Power of STORY in the Complex Sale

Robert McKee, the best-selling author of “STORY” and legendary guru of Hollywood storytelling, explains in a down-to-earth, easy-to-understand interview, how STORY principles can be used in business presentations. Learn from the man that wrote the book on story (literally) – how to stun, dazzle and leave your audience craving for more.

But what does “Love” have to do with it?

Animoto: Customer Service 2.0 … The Way it Oughta Be

On November 24, 2008, in storytelling, thought leadership, Uncategorized, writing, by Steve Kayser

What’s the “Perfect Customer Experience?” When your service and product deliver such a 1-2 knockout punch that your customers become your biggest fans and advocates – and your business soars. Here’s how a company named Animoto turns their customers into Fanimotos … along with seven real-world Animoto examples you can check out.

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