Twitter … Eschatological Sign of Writing Times?

On August 10, 2009, in Steve Kayser, writing, by Steve Kayser

Twitter – a simple micro-blogging service.

Nothing more.

Nothing less.

Ha! That’s what THEY want you to think. But professional purveyors of corporate gobbledygook know, yes they know, Twitter is a tool straight …

Animoto: Customer Service 2.0 … The Way it Oughta Be

On November 24, 2008, in Uncategorized, storytelling, thought leadership, writing, by Steve Kayser

What’s the “Perfect Customer Experience?” When your service and product deliver such a 1-2 knockout punch that your customers become your biggest fans and advocates – and your business soars. Here’s how a company named Animoto turns their customers into Fanimotos … along with seven real-world Animoto examples you can check out.

The Best Kept Secret of Great Presentations

On October 23, 2008, in storytelling, writing, by Steve Kayser

I have attended literally thousands of business presentations, most revolving around technology products, applications, business systems, methods, practices, etc. Almost all included PowerPoint.

Some were god-awful, a few were great; most were in between but usually sideways of good.

We’re going to spotlight ten eclectic examples of some great presentations (purely subjective), some of which you probably know of. But most, not. You’ll also be introduced to a resource checklist and book I bet you’ve never heard of, but if there’s only one book you ever read on giving presentations, this should be it. It’ll help you nail any presentation.