The End of Marketing and PR?

It’s not PR.

It’s not Marketing.

It’s the evolution of business communications.

It’s a revolution in business communications. And it’s …

Accidental Creative Problem-Solving … on Purpose?

On January 11, 2009, in Featured, Steve Kayser, by Steve Kayser

I was working on a story titled “All-Time-Worst Pitch … Made Me Rich,” when I ran into a perplexing problem.  A total roadblock. How to simplify a complex story – one that involved quantum physics, cancer, depression, hope against all odds and the ephemeral topic of “miracles?” The story was about a terminally ill cancer [...]

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